Fairlife Milk Logo_edited.jpg

Our mission working with Farilife was to create a series of location-specific branding illustrations that reflected the values of the Farilife brand in local markets. These vector-based images were then converted into interactive mosaics across the United States. Locations included a farm scene for the Atlanta location, River scene for the Minnesota fair location, and a Ferris wheel/ city scene for the Chicago, Illinois location. These interactive mosaics had visitors take a photo and then add their image onto a digital board to help create the larger Fairlife images we illustrated.

Fairlife Milk Activation.jpg
Fairlife Milk Activation.png
Iowa Fairlife Milk Activation.jpg
Fairlife Milk Activation Iowa.png
Fairlife Milk Activation Chicago.png
Fairlife Milk Activation Minn.png