Hand-Painted Brand Activation at 391 Sutter Street When Alo launched its highly anticipated collaboration with NBA All-Star Jimmy Butler, the brand sought a larger-than-life way to introduce the campaign to the public. To support the release of the Alo x Jimmy Butler Recovery Mode Sneaker, Maxfield Bala Creative was commissioned to execute a large-scale hand-painted advertising mural at 391 Sutter Street in downtown San Francisco. Located just steps from Union Square, the mur